WOAY-TV 4 serves the Bluefield-Beckley-Oak Hill, WV Designated Market Area (DMA), as defined by Nielsen Media Research. The DMA includes the counties of Fayette, Greenbrier, McDowell, Mercer, Monroe, Pocahontas, Raleigh, Summers and Wyoming in West Virginia, and Tazewell in Virginia. In addition, WOAY-TV 4 is significantly viewed in Nicholas County.
Our highly experienced Account Executives are well equipped marketing and advertising consultants with a mission to help area businesses achieve success. WOAY-TV 4 is the exclusive source for MarketVision, a comprehensive, independent study of local consumer buying habits, brand preferences and media usage. Covering categories like Automotive, Furniture, Healthcare, Legal, Quick Service Restaurants and more, MarketVision data gives business owners and managers a solid basis for planning successful marketing and advertising strategies. |
